Photofinishing Blog

Should I Market My Event Photography Business on Social Media?

Facebook, YouTube, Twitter, Tumblr, Flickr, Pinterest. The more familiar you become with social media outside of regular office hours, the more you’re beginning to think it can benefit your event photography business. After all, you enjoy looking through contacts’ photos, whether for amusement or inspiration, others will surely like browsing your snapshots, right? Statistics show you may be correct.

Used strategically, social media can have big benefits for your event photography business, too. We discuss a few of those benefits here:

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Topics: event photography business, social media, instax Inspiration

Event Photography Prep: How to Know What to Bring on Location

Event photography can be tricky as every job can be completely different from the last. Take, for example, a wedding photographer – one weekend you may be shooting a wedding at a vineyard, the next a nighttime wedding at an indoor reception venue and, just a few weeks later, you may be shooting somewhere totally different like a zoo or theme park. Event photographers have to be prepared for every situation, and that takes a lot of time and consideration. However, we’re here to share our best tips for event photographers. 

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Topics: event photographer, instax Inspiration

4 Top Tips for Successfully Photographing High School Formals

For High School students, Year 10 and 12 Formals are the events of the year and are the result of months of planning and excitement. From asking their date to finding the perfect outfit, everything has been thought through thousands of times. The kids are counting on the photos from the night to serve as mementos for years to come. Being the photographer for such an important event in a young person’s life can be stressful if you aren’t equipped with a strategy.

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Topics: event photographer, event photography business, instax Inspiration

Jazz Up Your Event Photos Without Breaking the Bank: Tips for Buying Props

As an event photographer, you may think the only tools you need to invest in are your camera and accessories—but this isn’t necessarily true. Photography props can add an extra layer to your photos and business and can help to set you apart from your competitors. The items you use help define your style as a photographer and can even make your brand more easily recognisable.

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Topics: photographers, photography props, instax Inspiration

4 Top Tips for Event Photographers Attending Bridal Expos

If your business is participating in a bridal expo as a vendor, it’s important to learn how to make the most of your time and money. Space at these expos is sometimes pricey; however, if you come prepared your profits can far outweigh the cost of exhibiting.

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Topics: event photographer, instax Inspiration

8 Tips for Building an Online Event Photography Portfolio

Whether you're just starting out or you're a seasoned event photographer, you can't afford to not have an online portfolio! In this information age, your website is your clients' go-to resource for finding out about you, your services and your skills.

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Topics: professional photographer, instax Inspiration

Event Photography: 5 Tips on Partnering with Event Planning Companies

Being an independent event photographer doesn't have to mean getting every gig on your own. By partnering with professional event planners, you can ensure far steadier streams of work while still working (mostly) on your own terms. Plus, the right event companies can help you to find the gigs you like and ultimately improve your portfolio and potentially your profitability. However, there are a few things you need to know going forward. Here are five top tips on creating lasting, lucrative partnerships with event planning companies.

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Topics: Fujifilm Professional, photography, instax Inspiration

5 Tips for Photographing a Group

From weddings to graduations and family reunions, group photos are crucial for events large and small. However, they do require a few separate skills and steps compared to other event shots. Many of the rules that apply to candid, off-the-cuff pictures won't work when you're coordinating tens or even hundreds of people. To ensure your clients get the best group shots possible, make sure you understand these five tips before you next event!

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Topics: event photography business, fujifilm australia, instax Inspiration

Ease Your Subjects' Nerves: 6 Tips for Comfortable Photo Shoots

The best way to get those candid shots your customers want is to make your subjects feel at ease. For an event photographer, that's often easier said than done! Portrait models can be difficult enough, and “amateur” subjects will often tense up when they realize you're shooting them. To put them at ease for perfect shots, follow these six tips.

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Topics: photography, event photographer, instax Inspiration

5 Tips for Marketing your Event Photography Business

The economy may be in a slump, but your event photography business doesn't have to be. As a portable photographer, you can always grow your clientele if you're willing to pound the pavement and take on business away from your norm. Online ads, direct mail, personal referrals and more – every method can help if you use it properly. Whether you're a seasoned photo vet or just starting your business, these five tips will help you find plenty of new customers.

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Topics: photography, instax Inspiration

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