Photofinishing Blog

How Retailers Can Reap New Revenue with Mobile Technology

Mobile devices and digital experiences play an important role in people’s decision-making and online networking processes. And as stated in Salesforce’s 2014 Mobile Behavior Report, 85 percent of survey respondents said mobile devices are a “central part of everyday life.” As a result of this dependency on these digital devices, consumers also rely on their smartphones to take and store billions of photos each year.

For instance, it’s estimated that New Zealanders take around 1.2 billion photos on their smartphones every year, many of which can be taken within the retail environment. But while people tend to consume and enjoy photos from their smartphones, as many as 20 million of them may be lost due to outdated technology and operating systems, warns Vint Cerf, Google vice president. This presents a new revenue opportunity for retailers that offer photo printing and ordering solutions in store.

Knowing your customers are using smartphones and tablets to make decisions, how can you entice them to print their photos in store? Here we share two mobile device solutions you can use to help your customers preserve their precious memories while driving new revenue for your shop.

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Topics: Photo Printing, mobile

How to Encourage Customers to Take Photos in Your Store

The digital opportunities are endless for retailers trying to stand out in a world of smartphones and tablets. While many businesses may find it difficult to stay current on the digital channels, it’s even more difficult to figure out which ones to invest in. However, there’s one trend that continues to dominate consumer behaviour, which could ultimately impact the way retailers engage with their customers—mobile device adoption.

According to the AIMIA 2014 Australian Mobile Phone Lifestyle Index (AMPLI), Australian smartphone penetration is nearly 90 percent, and 60 percent of Australians own a tablet device. But how can you engage with these tech-savvy shoppers and convert them into brand evangelists? One simple tactic is to encourage them to take and print photos from their devices while in your store. Consumers rely on their smartphones to take and store billions of photos each year—by providing an engaging environment for taking photos as well as the technology to print them, you can drive new revenue for your retail shop.

Here are three ways to encourage customers to take and print photos in your store:

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Topics: Photo Printing, mobile

Making the Most of Your Social Media Images: Introducing Square Prints

If you’re like most people, you take a lot of pictures but don’t carry a camera. You use your phone to take pictures of you and your best mates, the tucker you ate at a new restaurant, and the cute things your baby (or niece or nephew) does on a daily basis. Some of the best pictures are those we turn into profile pictures on Facebook, LinkedIn and Twitter or collages on Instagram. 

Besides showcasing all your favorite pictures on your social media sites, do you ever print them out? In our increasingly digital world, we can become so overwhelmed with the amount of pictures we have we don’t think twice about just leaving them on the Internet. But sometimes the best way to look at pictures isn’t online. 

“But wait,” you’re probably thinking. “I can’t print out square pictures at my local photo centre.”

In the past that may have been true, but Fujifilm has recently made it possible to print square photos at store kiosks. Additionally, Fujifilm’s new app called TransPix (now available for iOS and soon for Android devices) now allows you to send your social media pictures straight from your phone to the kiosk for printing, without needing any USB cables or a memory card. 

All you have to do is download the TransPix app to your phone, select the kiosk from the list, preview your pictures on your phone, and then click “send.” Once you see the confirmation page on your phone, you can print your photos from the kiosk. 

Now that you’re aware of the cool new technology available, let’s consider why you should print your photos in the first place.

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Topics: Photo Printing, transpix app

Time to get sentimental: What dads really want this Father’s Day

3 in 4 Aussie dads want something they can keep and cherish this Father’s Day

Buying a gift for dad isn’t always easy, with 63% of Aussies admitting that they struggle to find the right present for their dads on Father’s Day, however new research commissioned by leading photographic company FUJIFILM Australia part of the FUJIFILM group, sheds light on what our fathers really want in 2015, and sentimental, hand-made gifts are at the top of their list!

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Topics: Photos, Photo Printing

How Do I Get the Word Out About My New Photo Printing Kiosk?

You already know that once you've set up your fast, flexible, cost-effective printing kiosks, you'll need to inform customers of your new offerings. But you just aren’t sure how to get the word out.

Unfortunately, in-store displays won't be enough; you've got to spread the word to people who don't already frequent your business. If you're located in a shopping centre or other high-traffic shopping area, there are bound to be plenty of potential customers you haven't reached! Here are a few tips you (probably) haven’t thought of for attracting new business:

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Topics: Kiosks, Photo Printing, Frontier-S Inkjet Printer

What are Buyers Looking for in Their Ideal Photo Printing Kiosk?

In our previous post, it was clear your photo printing service should embrace both quality prints while allowing for acceptable pricing. But that isn’t where consumer demands end. Due to busy schedules and shrinking attention spans, your buyers also want flexibility and speed. Read on for top tips regarding product options, wait time and making it all work for you.

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Topics: inkjet printing, Kiosks, Photo Printing, Frontier-S Inkjet Printer

What Type of Photo Service is the Best Balance of Quality and Pricing?

If you are an independent photo retailer, you know striking a balance between quality and pricing can be tough, especially since consumers have gotten not only savvier, but more demanding, too.

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Topics: Fujifilm Printing, inkjet printing, Kiosks, Photo Printing, Frontier-S Inkjet Printer

Portable Event Photographers: Choosing the Best Photograph for Customers

Through years of amateur and professional practice, portable event photographers acquire a sense for the kinds of moments that make memorable photographs. And by continuously studying photography composition best practices, portable event photographers can capture numerous impactful photographs in just a few minutes.

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Topics: Photo Printing, portable event photography, bizziBox, fujifilm australia

Print Instagram Photos Easily

How much fun is Instagram.  It gives you the ability to add filters to your smart phone photo and share them with other users.  It's quick, fun and easy to use but....have you tried to print your Instagram photos?  Not sure where or how to do this?  Well, it's now very easy to do.

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Topics: Photos, Photo Printing, Instagram photo printing, Instagram

Imagine the convenience for Printing Photos

Imagine a life without photographs...some of our fondest memories are sitting down with family and friends, flicking through photo albums and reliving the memories.

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Topics: Photos, Kiosks, Fuji, Photo Printing, Digital picture, Where to print photos, fujifilm australia

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