Photofinishing Blog

3 Secrets to Superior Service for Photo Retailers

Every retailer understands the importance of great customer service. Without it, your business will struggle to remain successful and establish loyal customers. “If you don’t take care of your customers, someone else will,” says Alan Lowe, director of the Australian Customer Service Awards (ACSA).

Whilst many businesses are investing valuable resources in the areas of marketing, online shopping channels and shopping technology, retailers must continue to invest in developing a meaningful shopping experience for customers through their staff. Independent photo retailers are particularly well positioned to provide superior customer service by showcasing your expertise, attention to detail and high-quality products—all of which will empower your customers to express their creativity, preserve moments and share experiences through printed photos.

To ensure your staff is well equipped to gain business from tech-savvy photo hobbyists, here are three things you and your staff need to do:

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Topics: retail marketing, service, Photo Retailer

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