Trade shows can be a great way to introduce a new product, attract new customers or continue building relationships, but they can be overwhelming if you’re not well prepared. Trade shows often have hundreds of exhibitors competing for the same crowd. Even if you’re in an ideal location, you only have a few seconds for your business to be seen and heard above all the flash and noise.
Here’s a checklist to make sure your display will stand out. Your trade show toolbox should include:Read More