Digital Signage Blog

How Fujifilm Australia Developed a Unique Digital Signage Solution for Vodafone Australia


The Fujivision digital signage solution developed exclusively by Fujifilm Australia for mobile network operator Vodafone is completely unique to any other solution worldwide.

The cloud-based solution which integrates Samsung commercial large format display (LFD) panels with built-in WiFi (commonly known as System on a Chip or SoC) and is powered by Signagelive (for which Fujifilm Australia is an integrator and preferred reseller) for content distribution was implemented to reduce Vodafone’s dependency on, and the cost of printed point-of-sale material for promotional activities and to move them to digital content delivery in store.

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Topics: Digital Signage, Fujivision, retail marketing

Vodafone Hutchison Australia implements Samsung Smart Signage Platform powered by Signagelive

Signagelive’s cloud-based technology offers significantly reduced installation, operational and energy costs compared to conventional digital signage solutions.

FUJIFILM Australia Pty Ltd, has partnered with Signagelive, specialists in cloud-based digital signage software, to provide a nation-wide digital signage network to Vodafone Hutchison Australia as part of an expensive expansion programme by the MNO to increase its market share.

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Topics: Digital Signage, Fujivision, retail marketing

Best Practices for Utilising Digital Signage

Digital signage is an incredibly effective marketing solution—as long as it’s used well. Here, we look at some of the best tips, which will help you ensure your digital marketing efforts don’t go unnoticed.

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Topics: Digital Signage, Fujivision, advertising

The Benefits of Using Digital Signage In Your Store

For years, companies spent thousands of dollars of signage—and thousands of hours making sure those signs would be absolutely perfect when they were printed. But mistakes, errors and the updating of signage remained costly and expensive. That’s why digital marketing was such a breath of fresh air.

Long gone are the days where business owners spent thousands of dollars on signage and then had to keep that signage for years in order to justify the expense. Digital marketing has become one of the fastest and most interactive ways of marketing to your audience. Digital signage offers a marketing solution that is efficient and effective, as it’s easy to implement and manage and can be changed quickly and easily. Content can also be delivered using cloud technologies so signage can be updated from anywhere.

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Topics: Digital Signage, Fujivision, advertising

Digital Signage Helps Retailers Reach Savvy Consumers

One of the biggest Australian retailers, Harvey Norman, has implemented a new technique for cross-selling throughout more than 100 franchise locations: digital signage. By simply advertising specific products in various areas of the store, the retailer is able to extend buyers’ in-store experiences, ushering them to other departments and encouraging cross-aisle travel.

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Topics: Digital Signage, Fujivision, retail marketing, Harvey Norman

More Tips for Connecting with Consumers with Digital Signage

In our last post, two heavy-hitting benefits of digital signage were discussed. Not only does implementing the technologically advanced marketing method help harmonise your brand, it also helps it stand out from the competition. But it doesn’t end there. There are plenty more ways digital signage can improve your efforts, in and out of your store. Read on for more ways digital signage can help you connect with tech-savvy consumers!

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Topics: Digital Signage, Fujivision, advertising

Top Tips for Connecting with Consumers with Digital Signage

You’ve got billboards, social media channels and maybe even a 30-second spot on local television channels. Advertising and marketing are working hand in hand to bring your brand the attention and buyers it deserves. But have you considered that natural next step? Digital signage offers your company a huge opportunity for growth and increased revenues and works seamlessly with print and online efforts. Read on to learn the top two ways digital signage helps boost your marketing efforts on a store-by-store or screen-by-screen basis.

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Topics: Digital Signage, Fujivision, retail marketing, advertising

Digital Signage on Your Campus: Inform Students and Staff Instantly

Previously, we have discussed the reasons why digital signage is beneficial to retail shops and brands. Advantages include building a brand across several outlets and channels, standing out from the crowd with dynamic and dramatic content, real-time marketing and better educating consumers.

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Topics: Digital Signage, fujifilm australia, Fujivision, digital signage on college campus

3 Reasons to Incorporate Digital Signage into Your Corporate Environment

Your company is good at what it does. Whether it is manufacturing, software solutions or financial services, your organisation has a steady grasp on turning a profit. However, there may be one area of business your company has not yet successfully mastered: communication.

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Topics: Digital Signage, Fujivision, fujifilm australia, real time marketing

Rich Content: The Key to Digital Signage Success

Digital signage may be the latest and greatest sales tool, but it's not quite a plug-and-play solution. If you want to make the most of it, you'll need to provide plenty of quality content to entice potential buyers! Dynamic, screen-based media are far different from print, and you'll need to tailor your ads accordingly.

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Topics: advertising, Digital Signage, Fujivision, fujifilm australia