Digital Signage Blog

Sonic's plan for differentiation: Chocolate jalapeno shakes and interactive screens

Sonic's focus on customer experience has contributed to an increase in sales in Q2. The brand has a Point of Personalized Service initiative (POPS) to enhance the customer experience, drive sales and system profitability at store level. The POPS includes interactive screens in the drive-in lot that allows Sonic to engage the customer using mobile technology and social media.

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Topics: Digital Signage, point of sale

Digital Signage Powers Next Gen Vending Machines

Mondelez International Inc. is rolling out a digital signage – powered vending machine network to promote and sell brands ranging from Oreos to Chips Ahoy! to Sour Patch Kids.

The Diji-Touch interactive vending machine acts like a marketing engine to heighten consumer engagement at the point of purchase!

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Topics: Digital Signage, Digital Advertising, point of sale

MCP - The Digital + Print system to revolutionise the way you work.

In a previous post we touched on the different departments within Fujifilm Australia, one being the Commercial Division, which is headed up by Sturt Eastwood.  Within the Commercial Division sits Fujivision, which operates in conjunction with Fujifilm’s Marketing Communications Portal (MCP), a digital asset management solution & content management system.  MCP comprises of a series of customisable modules, each easily accessed from any computer worldwide, without the need for specialised software.

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Topics: Fujivision, Digital, advertising, MCP, point of sale, Print, DAM, Digital asset management, fujifilm