NEW Fujifilm Instax Mini 50s. Compact style to capture the glamour of the moment and produce quality prints. Instantly!

The NEW Instax Mini 50s is the latest sophisticated addition to Fujifilm’s instant print range which enables you to capture the glamour of the moment and then view your prints almost immediately.

The Fujifilm Instax Mini 50s will be showcased for the first time in Australia on the FUJIFILM Stand (#510) at the Imaging & Entertainment Expo to be held in Sydney in June 2011.

The Fujifilm Instax Mini 50s is encased in a retro-style two-inch thick, piano-black body – conveniently streamlined to pop in your pocket or handbag to have available anywhere, anytime.

FUJIFILM Product Manager - Consumer Products, Melissa Butcher – said the new Instax Mini 50s offers improved shooting performance resulting in clearer, sharper and more vibrant photos.

“The high performance Flash mode automatically calculates surrounding brightness and adjusts shutter speed accordingly - excellent for party photos with subdued lighting or other low light situations,” Mrs Butcher said.

“The high precision Close-up Fujinon Lens allows you to shoot from a distance up to 30cm away, while the electronically controlled Self-Timer mode allows you to create two photos with the single press of the shutter.

“The stylish Instax Mini 50S is a sleek looking camera that produces sharp, super fine-grain credit card sized instant prints using FUJIFILM Instax Mini Instant film.

“Instax instant colour films are ISO800 films that produce sharp, clear reproduction for vivid colour, natural skin tones and super fine grain instant prints.

“Instax Mini Instant Colour film produces a credit card size white bordered print measuring 8.6cm x 5.4cm with an actual image size of 6.2cm x 4.6cm,” Mrs Butcher said.

The FUJIFILM Instax Mini 50s has a RRP of $199 (including GST) and will be available in late September 2011.

Topics: press releases

Free Guide to Building a Successful Event Photography Business
Best Business Practices for Independent Photo Retailers
Contact Photofinishing
Reach consumers easily with digital signage