X-Series News

NEW fourth generation FUJIFILM X100F – the ultimate in premium compact digital cameras

24.3MP X-TransTM CMOS III1 sensor and processor, Advanced Hybrid Viewfinder, elegant design, perfect for snapshots

FUJIFILM announced today that it will launch its fourth generation X100F premium compact, high performance digital camera in February 2017, to succeed the award-winning X100T.

The new X100F is equipped with the latest image sensor and high-speed image processing engine to deliver the highest level of image quality and mobility in the series. This is the ultimate in premium compact digital cameras, featuring an Advanced Hybrid Viewfinder, extended full HD video recording, easy operation and elegant design.

Fuji X100F

Premium image quality in both stills and video recording

The X100F features the 24.3MP X-Trans™ CMOS III1, an APS-C sensor with no low-pass filter, boasting high performance. The X-Processor Pro high-speed image processing engine delivers outstanding colour reproduction and gradation of tones in both stills and videos with high ISO sensitivity and low noise, producing image quality comparable to that of cameras equipped with a larger sensor with higher pixel count.

Film Simulation modes have further evolved and now feature the ACROS mode, offeringsmooth gradation, deep blacks and beautiful textures to create monochrome images.

Perfect for snapshots with quick response and enhanced AF performance

Basic response specifications have been enhanced in the X100F - it has a start-up time of approximately 0.5 seconds, shooting interval of approximately 0.2 seconds, shutter release time lag of approximately 0.01 seconds and fast AF of 0.08 seconds, ensuring the camera operates exactly as the photographer intends.

The number of focusing points has been dramatically expanded from 49 in previous models2 to 91 (up to 325 points). Approximately 40% of the imaging area (centre area containing 49 focusing points) is covered with phase detection AF pixels to form a fast and precise phase detection AF area that can be used in a variety of scenes.

The X100F has an enhanced ability to autofocus on points of light, low-contrast objects and subjects with fine and delicate textures such as bird feathers and animal fur. Six AF modes can be selected according to the type of scenes. It also offers AF-S for stationery subjects and AF-C for moving subjects.

Evolution of the Advanced Hybrid Viewfinder

The X100F uses the Advanced Hybrid Viewfinder, which combines the features of an optical viewfinder (OVF) and electronic viewfinder (EVF). Operate the Viewfinder selector at the front of the camera body to instantly switch between the OVF and EVF.

The changeable magnification of the electronic rangefinder - shown in a small window as EVF at the bottom right corner of the optical viewfinder - enhances accuracy when checking the focus. The Real Time Parallax3 Correction function is applied to the focus area in addition to the guide frame to enable assured framing and focusing in the Manual Focus mode. The EVF’s frame rate has been boosted to 60 fps. Even in low light, the high frame rate is maintained for easy framing in night shooting.

High-performance FUJINON 23mm F2 lens

A specially designed FUJINON 23mm4 F2 lens has an optimal optical design that delivers high levels of sharpness from the centre to the edges of the frame. The lens is made up of 8 glass elements in 6 groups, which includes one high-performance double-sided aspheric lens and a convex lens made of high refractive glass. Images display minimal aberrations, along with high sharpness, and beautiful colour reproduction. FUJINON's unique HT-EBC coating is applied to the lens control flare and ghosting.

Intuitive and practical operation

New X100F features include:

  • Built-In ISO Dial incorporated into the Shutter Speed Dial.
  • Focus Lever which allows you to instantaneously move the focus area without having to take your eye off the viewfinder.
  • “C” position for enabling ±5 stops exposure compensation.

Most of the operation-related buttons and dials are concentrated on the right-hand side to allow quick change of settings while firmly holding the camera.

The camera body’s top and bottom plates are made of lightweight, strong and highly durable magnesium alloy. Special coatings have been applied to the surface to create a steel-like texture. The camera’s external surface has a leather-like finish using synthetic leather for excellent resistance to the elements and high durability. Every component is “Made in Japan” for high reliability, finished with advanced precision and tactile quality.

FUJIFILM Australia National Product and Marketing Manager - Electronic Imaging, Alex Zitser, said the new X100F takes the premium compact segment to the next level.

“The fourth generation X100F is much more than just an elegant design – it is a high performance camera equipped with cutting edge technology, that is also easy to operate,” Mr Zitser said.

The recommended retail price for the FUJIFILM X100F is $1,999 including GST.The X100F is expected to be available in Australia in late February 2017.


FUJIFILM is a world leader in imaging, information and document technologies. With a commitment to extensive research and development, FUJIFILM provides a leading edge range of products and services that incorporate proprietary technologies which contribute to the advancement of such fields as culture, science, technology and industry, as well as improved health and environment protection. Ultimately, FUJIFILM’s aim is to help enhance the quality of life for people worldwide.


Media Enquiries:

Deidre McAlinden    

P: 0417 758432 (m)

FUJIFILM Australia Pty Ltd    

E: deidre.mcalinden@bigpond.com.au

Topics: X100F

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